OMD Arabia

2016 AGENCY NETWORK OF THE YEAR

FESTIVAL OF MEDIA MENA

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About Us

At OMD we are dedicated to our clients’ growth.  It starts with our unwavering commitment to deliver sharper insights, smarter ideas and stronger results.

At OMD Arabia, we bring a fresh perspective to our clients’ marketing challenges and inject cutting-edge thinking into the solutions we design. The result is more relevant, impactful and effective activities for their brands.

Discover what inspires the most awarded agency network in the world and how more powerful insights, ideas and results can unlock greater success for your brand.

"OMD’s team has already proved its worth. We’re seeing a great deal of passion, energy and talent, which we know will lead us on an exciting journey of transformation, most notably with digital platforms. We speak the same language and are on the same page. We expect high levels of quality, precision and integrity. We get all of this from OMD."

Omar BatayyahHead of Marketing, SABB

“Business is all about relationships and trust. It is rare to find a partner that is selfless and motivated by your own success. If you’re lucky, it happens once in your career. At Panda, we have found OMD. They pull out all the stops to make sure we perform at the highest level and they achieve this and more.”

Ahmad ChehadeMarketing Director – Retail Brands, Panda Retail Company

“Over the years, our partnership with OMD has evolved from a pure media planning and buying scope to something much more strategic and holistic. We are actively exploring new frontiers together and it’s enriching to hear how OMD is envisaging our future. This has elevated the nature of our relationship and made OMD a key contributor in our business success.”

Khurram JalaluddinHead of Corporate Marketing, Goody

Our Work

Awards

Festival of Media MENA, Agency Network of the Year, 2016

Festival of Media MENA, Agency Network of the Year, 2016

Dubai Lynx, Tweet for Heat, Media: Charities/Public Health, Bronze, 2016

Dubai Lynx, Tweet for Heat, Media: Charities/Public Health, Bronze, 2016

Effies MENA, Media Agency of the Year, 2015

Effies MENA, Media Agency of the Year, 2015

MENA Digital Awards, Best Use of Social Media, Bronze, 2015

MENA Digital Awards, Best Use of Social Media, Bronze, 2015

Campaign Middle East, Media Network of the Year, 2014

Campaign Middle East, Media Network of the Year, 2014

Communicate, Media Agency of the Year, 2013

Communicate, Media Agency of the Year, 2013

Campaign Middle East, Media Network of the Year, 2013

Campaign Middle East, Media Network of the Year, 2013

Campaign Middle East, Media Network of the Year 2011

Campaign Middle East, Media Network of the Year 2011

Our People

Profile

Faisal Shams

Managing Director

For many brands today, marketing is no longer an expenditure but an investment. The cornerstone of Faisal’s success is his unique ability to turn communications into an effective business solution. It is this talent that has helped him elevate the performance of his clients and stimulate their growth. This has a lot to do with the fact that Faisal has come to media after several years in sales and business management. This previous experience, coupled with his MBA and his ten years at OMD, has given him the context to make marketing communications deliver better results.

Faisal’s work for some of OMD’s most demanding clients has received numerous awards, including at the Effies MENA and the Dubai Lynx. He has also innovated on several occasions, developing an ROI model to link investments with brand KPIs, forging a thought-leadership and research deal for a client or launching a cross-media cumulative reach framework. Always aiming higher, he is now transforming the approach of both OMD and its clients, fast-tracking their digital transformation.
Profile

Hani Dajani

General Manager - Jeddah

Passion and determination are two key factors for success. It took only six months for Hani to see the shining light of media. He never looked back after he left his first job in client servicing at an ad agency in Jeddah. From media planner to general manager in about 15 years, he has validated that decision with every move he’s made. Born and raised in Saudi Arabia, Hani’s acute understanding of local consumers’ psyche and habits has served him and his clients well. His impressive expertise has been gained on FMCG brands, and he brings global best practices and local relevance to every brief OMD handles.

Today, Hani explores the cutting-edge of brand communications with his clients to provide both engagement and business results. Hani contributes to his clients’ growth with his strategic thinking and innovative approach, providing effective solutions to both small problems and major challenges. This is why both local and international brands trust him to open up the Saudi market for them.
Profile

Rabih El Tair

Digital Lead

Rabih could easily be described as a Gulf citizen, having worked in or for clients in Qatar, the UAE, Kuwait and Saudi Arabia. His natural sense of curiosity and discovery predestined him to his career in digital marketing, as he constantly explores new ground. Rabih started in high-end retail after he graduated in Marketing & Management at the Lebanese University but found his passion in media, joining OMD in Doha. There he worked in ATL planning but barely a year later relocated to Dubai to handle digital planning for a portfolio of clients in the Lower Gulf.

With his experience covering a range of sectors and client challenges, today Rabih leads the digital function for OMD’s two operations in Saudi Arabia and their clients. With his expansive digital expertise and his deep understanding of the region’s digital habits, Rabih is able to not only elevate brands’ appeal but also relevance with their consumers, transforming clients’ performance through innovation and effectiveness.
Profile

Ronald Sawaya

Head of Investments

One of the keys to successful business relationships is to ensure that negotiations only create winners. It is this rare talent, call it even the Midas touch, that has helped Ronald achieve wonders over the last decade. This possibly comes from his initial experience in retail, where customer delight is critical.

Today, leading the investment function of OMD across the Kingdom, he has gained the trust and respect of his colleagues, clients and business partners thanks to carefully engineered agreements that deliver value to all parties. Ronald relies on both intuition and information to craft win-win-win situations, keeping everything in balance at all times and creating the most sustainable future for all.

OMD Arabia-Riyadh

OMD Arabia-Jeddah

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FOR MORE INFORMATION CONTACT CAREERS.KSA@OMD.COM

Ange Abou Jaoude Profile

Meet Ange

Ange Abou Jaoude

Director - Planning

JOURNEY
After my BS in Marketing, I first worked at 3M before joining OMD in 2005 and haven’t stopped innovating since.

GLOBALIZATION
Working on international assignments fast tracks your experience and rapidly expands your knowledge. I truly value these opportunities.

PASSION IN ACTION
The drive to surpass client expectations is so strong that we never stopped looking for trends and opportunities to innovate and achieve results.

SAGE ADVICE
Always put yourself in the consumers’ shoes when considering how they need to experience the brand.
Fareen Shaikh Profile

Meet Fareen

Fareen Shaikh

Associate Director - Consumer Insights

WINNING MENTALITY
I work with self-motivated people who are, like me, always results-driven. This common purpose unites us and binds us as a team.

WISE WORDS
Never stand still. Ever so subtly, things and situations keep changing, so we can’t let go of the ball.

JOURNEY
My first job in media monitoring and analysis shaped my career. Today, I strive to understand consumer behaviors and how to influence them.

INSPIRATION
It is by always asking questions that we find the information that will trigger a new idea, a fresh approach that makes the difference.
Ralph El-Rahi Profile

Meet Ralph

Ralph El-Rahi

Director - Planning

PATH or JOURNEY
Before graduating and working in advertising, I taught sports and guitar. I also managed several F&B outlets. Let’s call this a rounded experience.

GLOBALIZATION
When I work with my colleagues in other markets on my international clients, we learn from each other with unique solutions to shared challenges.

PASSION IN PRACTICE
I love technology in that it gives me an opportunity to nurture my entrepreneurial spirit. I keep testing and learning new things.

ENTREPRENEURIAL LOGIC
My ambition is to apply media R&D to most campaigns with innovative partnerships and create unique consumer experiences.
Hamza Madi Profile

Meet Hamza

Hamza Madi

Associate Director - Planning

THE OMD EXPERIENCE
As an agency that truly believes in people first, joining OMD was a turning point in my career and even personal life that took me to the next level.

WINNING MENTALITY
The extraordinary collaboration between teams and even offices across the world makes pitching for new business a huge thrill.

WISE WORDS
If you snooze, you lose. No one can afford to stand still and we therefore keep an eye out for valuable innovations that make the difference.

TYPICALLY UNIQUE
History shouldn’t repeat itself, so we ensure brand messages in a contextually relevant and unique manner. Ideas are better when they’re fresh.
Waheed Jubran Profile

Meet Waheed

Waheed Jubran

Senior Executive - Consumer Insights

PASSION IN PRACTICE
I have always loved exploring, diving around the island of Farasan as a child. Today I explore the equally diverse mind of consumers.

WINNING MENTALITY
The difference between success and failure often comes from the quality of the insights at the heart of a strategy. I help numbers tell stories.

EXTRACURRICULARS
When I am not crunching numbers, I love being with my family, particularly travelling and discovering new places and cultures.

THE OMD EXPERIENCE
We always challenge the status quo and find new roads. With this innovative spirit, we stay ahead of the curve for the benefit of all.
Mohammed Osman Profile

Meet Mohammed

Mohammed Osman

Associate Director - Planning

CAREER POSSIBILITIES
Judging from my own experience, OMD promises an exciting ride, with multiple growth opportunities. You receive as much as you give.

SAGE ADVICE
Resist the temptation to repeat what has worked before. As situations change, new solutions are required and the rewards are often worth the effort.

ENTREPRENEURIAL LOGIC
When competition snaps at your heels, good isn’t good enough. Today, it’s not about being the fittest as much as it is about being the smartest.

WINNING MENTALITY
Have a long-term vision to succeed with your clients, their consumers and your colleagues. Be bold and daring, stand for something you believe in.

Contact Us

OMD Arabia

Faisal Shams Managing Director - Arabia

ksa@omd.com

Office 204, Abdar Commercial Complex Olaya Street PO Box 301571 Riyadh 11372, Saudi Arabia

T: +966 11 216 7796

F: +966 11 216 7798

Office 204, Abdar Commercial Complex

Olaya Street PO Box 301571

Riyadh 11372, Saudi Arabia

T: +966 11 216 7796

F: +966 11 216 7798

OMD Arabia-Riyadh

Faisal Shams
Managing Director - Arabia

ksa@omd.com

Office 204, Abdar Commercial Complex
Olaya Street PO Box 301571
Riyadh 11372, Saudi Arabia ,

T: +966 11 216 7796


F: +966 11 216 7798


Office 204, Abdar Commercial Complex

Olaya Street PO Box 301571

Riyadh 11372, Saudi Arabia

T: +966 11 216 7796

F: +966 11 216 7798

OMD Arabia-Jeddah

Hani Dajani
General Manager - Jeddah

ksa@omd.com

Office 307, International Economy Tower
King Abdullah Rd PO Box 54627
Jeddah 21524, Saudi Arabia,

T: +966 12 657 3087


F: +966 12 657 3107


Office 307, International Economy Tower

King Abdullah Rd PO Box 54627

Jeddah 21524, Saudi Arabia

T: +966 12 657 3087

F: +966 12 657 3107

OMD Worldwide

Mainardo de Nardis

CEO, Worldwide
195 Broadway
New York, NY
10007
USA
T: +212 590 7100

Asia Pacific

Stephen Li

CEO, APAC
3 Anson Road
#30-03 Springleaf Tower
Singapore
079909
T: +65 6876 6800

Europe, Middle East and Africa

EMEA

Nikki Mendonca

President, EMEA
10 Regents Wharf
All Saints Street
London
N1 9RL
UK
T: +44 (0) 20 7908 3400

Latin America

Julian Porras

CEO, Latin America
6205 Blue Lagoon Drive
Miami, FL
33126
USA
T: +305 341 2530

North America

Monica Karo

CEO, USA
195 Broadway
New York, NY
10007
USA
T: +212 590 7100

Latin America

OMD Mexico

North America

OMD United States