Clients’ expectations of their agency are constantly evolving and, to succeed, agencies have to be able to adapt with agility. In the four years that she has been heading OMD Egypt, Rania has injected her unique blend of business acumen, strategic planning and strong creativity to rapidly turn the agency into an award-winning powerhouse.
With 15 years of experience across several agencies and accounts in FMCGs, NGOs, telecoms, automotive and banking, among others, Rania has sharpened her talent. Rania also advised a presidential candidate in communication and social media! Today, she leads her team to greatness with impressive results, both in terms of effectiveness and creativity. It is no surprise therefore that Rania, who is focused on staying ahead of the curve, provides clients with excellent service and results they value. Her performance is most visible in OMD’s status of most awarded media agency in Egypt since 2014.