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TikTok announced celebrity-led live shopping streams: TikTok is making a big push on shopping features this holiday season. TikTok’s 2024 holiday shopping activations will include celebrity-led shopping live-streams, as well as big sales, with big discounts, from major brands.
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IG expands boosted post formats: Instagram’s expanded its post boosting options, offering more ways to maximize the value of best-performing organic content. Historically, some posts have been ineligible for boosting due to limitations in Meta’s system and copyright concerns; now, a broader range of posts can be boosted in the app.
iOS Chrome enables combined image and text search: Google is rolling out a few new features for Chrome on iOS, the company announced on Tuesday. Most notably, Google Chrome on iOS now lets you search using images and text at the same time.
Meta opens retail pop-up in LA: Meta’s making an expanded push to sell more of its Ray Ban smart glasses this Christmas, with a dedicated “Meta Lab” pop-up store now open in Los Angeles designed to showcase the advanced capacity of its device, while also providing a glimpse at the future of Meta’s hardware products.
Pinterest adds gift discovery for the holidays: Pinterest has added some new features to assist in your holiday shopping search, including custom product wishlists, expanded Gift Guides from famous users, and a new way to save items from Gift Guide displays.
